A newly resolved proposal would allow us to select classes that are a prefix for variations with a wildcard, like .prefix-*.

Resolved: CSS Class Prefix Selector originally handwritten and published with love on CSS-Tricks. You should really get the newsletter as well.

Google has changed how it extracts JSON-LD data, bringing it more in line with JSON and other web standards. As Google Search Central announced on LinkedIn, Google will only do a single pass of HTML unescaping. What developers should know If developers are using JSON-LD for structured data, it’s time to update your code. Instead […]

The post Google changes how it parses double-escaped JSON-LD entities appeared first on Search Engine Watch.

Google August 2026 spam update is completed and rolling out. The update was started on August 18 and finished three days later, on August 21. Google wrote on x “The rollout was complete as of August 21, 2026.” When Google first launched the update, they wrote on x, “Released the August 2026 spam update, which […]

The post Google confirms August 2026 spam update is complete appeared first on Search Engine Watch.

Google is testing to show colours for text in featured snippets. We searched for SEO, and the text appeared in a featured snippet with different colours. I assume this is new previously, Google was testing more variations with featured snippets, like background colours showing in a box and many more, but this test seems new […]

The post Google Tests New Colour Variation for Featured Snippets appeared first on Search Engine Watch.

Google announced new personalization features across Search, Discover, and Google News. The goal is to give users more control over their preferred sources and topics. 1. Preferred Sources button Google introduced a new Preferred Sources button that publishers can embed directly on their websites. When a user clicks the button, that website gets added to […]

The post Google adds new personalization features across Search, Discover, and News appeared first on Search Engine Watch.

Google is testing a highlighted background for its sponsored results and the section beneath them on mobile. I spotted this while searching on Google the results appeared under the “Sponsored Results” heading, and once that section ended, the entire block was visually highlighted, standing apart from the rest of the page. Here is a screenshot […]

The post Google tests highlighted sponsored results on mobile appeared first on Search Engine Watch.

Similarweb says it can now track ads appearing across ChatGPT and Google AI search experiences. Its new AI Ads product provides competitive intelligence on sponsored placements, covering competitor brands, ad creatives, messaging, landing pages, and share of voice across ChatGPT, Google AI Mode, and Google AI Overviews. How does it collect the data? According to […]

The post Similarweb can now track ads inside ChatGPT and Google AI Mode appeared first on Search Engine Watch.

Google Ads has added dedicated toggles for loyalty program members within its customer retention settings, separate from lapsed customer bidding. This was spotted by Arpan Banerjee on LinkedIn, who shared a screenshot. He wrote: “Google Ads’ customer retention settings now include dedicated toggles for loyalty program members, separate from lapsed customer bidding.” Here is the […]

The post Google Ads adds bidding option for loyalty program members appeared first on Search Engine Watch.

OpenAI announced on August 18th that it will expand ads to 31 European countries. The countries include Germany, France, Spain, Italy, Sweden, Norway, Denmark, the Netherlands, and Austria, among others. How will advertisers get access to the ads? Advertisers can get access through: OpenAI’s Ads Solutions team Agency partners Technology partners Self-service access will also […]

The post OpenAI expands ChatGPT ads to 31 European countries appeared first on Search Engine Watch.

Google Ads is now showing sitelink suggestions to account owners. Previously, this wasn’t available; account owners had to add sitelinks manually rather than having them suggested. Arpan Banerjee spotted this and shared it on X. He wrote: “Google Ads is now proactively surfacing sitelink suggestions for you.” Here is a screenshot of how it looks. […]

The post Google Ads now proactively suggests sitelinks appeared first on Search Engine Watch.

Google Ads is testing a new Enhanced Matching option for Customer Match. Based on the screenshot shared by Joey Bidner on LinkedIn, this test can expand matches using connected user lists. He shared a screenshot on LinkedIn and wrote: “anybody else using this? seeing it for the first time in my account settings and still […]

The post New Enhanced Matching setting spotted in Google Ads appeared first on Search Engine Watch.

Apply a style when someone navigates from one specific page to another. The idea being it'd make the sources for cross-document view transitions declarative in CSS rather than managing that stuff in JavaScript.

CSS Navigation Matching, Early Days originally handwritten and published with love on CSS-Tricks. You should really get the newsletter as well.

As someone who teaches beginning web development, I find that building a WordPress site makes for a great final project. Hosting those projects has always been a roadblock though.

WordPress.com Student Plan originally handwritten and published with love on CSS-Tricks. You should really get the newsletter as well.

Lea's pushing back on light/dark mode implementations that display three state options for visitors: light, dark, and system.

Dark mode toggles: two states are enough originally handwritten and published with love on CSS-Tricks. You should really get the newsletter as well.